This DIRECTV campaign was created to launch DIRECTV Plus in Colombia. The service allowed you to record your favorite shows and watch them whenever you liked. 

This campaign was the most awarded campaign of the year in the Local award show, Novas. The radio Spot won Gold at the London International Awards and the print campaigns received some other awards including Silver and Bronze at the London International Awards, Bronze at Clio, Cannes, 2 Merit at One Show, Gold and Silver in New York Festival, Silver and Bronze at the Ojo de Iberoamerica, Silver at Fiap, Gold, Silver and Bronze at the Wave Awards, and Bronze at El Sol Festival.